15 Best Business Analytics Certifications, Courses & Training Online [Updated June 2023]

 

This business analytics certification specialisation come from The Wharton School and comprises of 5 different courses. The specialisation is aimed at helping you achieve data driven business strategy fluency. The contents will introduce you to business analytics and help you gain expertise in it even if you have no prior experience. Further, you will also learn about how business decisions affect various areas like marketing, human resources, finances etc. This is a beginner level specialisation and should take you around 6 months to complete if you go at the suggested pace of 4 hours per week.

 

The specialisation is divided into 5 main business analytics training courses:

Customer Analytics

The first step to doing business analytics is gathering data about customers and if you as a business manager are tasked to find insights from that data, then it becomes important that you know how is that data collected. This first of the 5 business analytics courses prepares learners about that only. It eases the learner into comfortable understanding of the theory behind customer analytics, how different methods are used to collect data and how that data is put to use in real life applications.

 

Prominent company examples that are used in this business analytics training course are Google, Amazon, Starbucks etc. It takes about 8 hours to complete the course.

 

Important topics covered in the first instalment of business analytics certification specialisation are:

• Descriptive Analytics
• Predictive Analytics
• Prescriptive Analytics
• Application/Case Studies

 

Operations Analytics

Once the data is collected, next step logical step is to transform that data into better business decisions. This business analytics certification course is designed to impact your thinking around that only, i.e. how to transform data into real insights. And it does that by introducing learners to frameworks and models by which all these predictions can be done. You should take around 10 hours to complete the course.

 

Primary topics covered in the business analytics online certification course are:

• Descriptive and Predictive Analytics
• Prescriptive Analytics, Low Uncertainty
• Predictive Analytics, Risk
• Prescriptive Analytics, High Uncertainty

 

People Analytics

The business analytics certification course on people analytics is all about managing people at work. It teaches you to look outside the traditional view of personal relationships and make it a habit to analyse data. You will see the great techniques deployed by great companies to recruit and retain great employees. Various metrics like raise, performance evaluation, job satisfaction, promotion, etc. can be handled in a much better way if you have insights into data. The business analytics training should take you approximately 8 hours to complete.

 

Major topics covered in the business analytics online certification course are:

• People Analytics, and Performance Evaluation
• Staffing
• Collaboration
• Talent Management and Future Directions

 

Accounting Analytics

The focus of this 9-hour business analytics certification course lies on showing you how both financial and non-financial data are linked to financial performance. This will not only help you to accurately predict future financial scenarios but also deliver key insights that an untrained eye is bound to miss. Further, you will be able to use these insights to optimise your operations and manage your risk in a much better way.

 

Key lessons to be learned from this business analytics training course are:

• Ratios and Forecasting
• Earnings Management
• Big Data and Prediction Models
• Linking Non-financial Metrics to Financial Performance

 

Business Analytics Capstone

This 17-hour intermediate level business analytics certification course will give you the opportunity to apply whatever you have learnt till now to real world problems. You will get to see and work on the challenges faced by global companies like Yahoo, Google, and Facebook. By the end of this business analyst certification online course, you will be able to read the data correctly, derive key insights that are useful to you, chaff out the useless, and make key decisions from the important information.

 

Core concepts covered in this business analytics training are:

• The Problem of Ad Blocking
• Defining the Problem
• Your Strategy
• Effects of Your Strategy/Measuring these Effects

 

 

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This is a Micro Masters program offered by the Columbia University that focuses on teaching students how they can use data, tools like, statistical, quantitative analysis, predictive, exploratory modelling to make informed decisions about businesses and take better actions. Further, you’d be able to predict the outcome of every action and thus choose the best course of action. There are total 4 business analytics courses in the program and they are as follows:

Analytics in Python

As the name suggests, you will learn about the basics of the Python programming language and thus analyse data to make better decisions based on it. Python would be used for the entire data management process right from data acquisition to analysis of both big and small data. This business analytics online course should take you around 12 weeks to complete if you go at the suggested pace of 8-10 hours per week.

 

Important lessons covered in the business analytics online certification course are:

• Data interchange formats: JSON and XML
• Web scraping and web crawling
• Database basics: Relational databases
• Data analysis and visualisation

 

If you are looking for our recommendations for the best data visualisation courses, then click here.

 

Data, Models and Decisions in Business Analytics

The second business analytics certification course in the series would teach you about fundamental tools and techniques to use on data when you are staring in the face of an uncertain situation. Topics like probability, statistics, regression, stochastic modeling etc. would be covered in-depth and you will learn how you can solve problems of dynamic nature using historical data. You should be able to complete the course in around 12 weeks at the suggested pace of 8-10 hours per week.

 

Core concepts covered in the business analytics online certification course are:

• Probability Core Concepts like random variables, distributions etc
• Estimation: Sampling, hypothesis testing etc.
• Linear Optimisation
• Decision Trees

 

Marketing Analytics

The third business analytics certification course in the series focuses on teaching you how you can prepare quantitative models that make use of business data to predict sales and take important decisions accordingly. You will not only learn about the purchase behaviour of customers, but also about their response to marketing campaigns. This course too should take you around 12 weeks to complete at the suggested pace of 8-10 hours per week.

 

Some of the topics covered in this business analytics online certification course are:

• Market Segmentation
• Preference measurement
• Consumer Choice Models
• New Product Decisions

 

Demand and Supply Analytics

This business analytics certification course teaches you about the marketing behaviour of companies. It goes into the depths of explaining why companies market their business the way they do, offer discounts, mitigate their inventory holding risk etc. You will learn about the various operations, demand-supply and pricing challenges faced by businesses. You can finish off the course in 12 weeks if you devote around 8-10 hours per week.

 

Major topics covered in the business analytics online certification course are:

• Static price optimisation
• Quantity based revenue management
• Customised pricing and consumer choice models
• Stochastic inventory management

 

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This is a 5-course business analytics certification specialisation that is being offered by the University of Colorado Boulder to gain analytical skills pertaining to the world of business and leveraging data to solve complex business challenges. Further, you will also learn about how you can maximise your profits and simultaneously increase the value for your shareholders. This is an intermediate level 5-months business analytics certification at the end of which you will receive a certificate.

 

The business analytics courses that make up this specialisation are -

Introduction to Data Analytics for Business

This business analytics certification course introduces you to the basics of data analytics practices in the real business world. Further, you will also learn about the creation, storage, and accessing of data along with how various businesses create an environment where analytics can flourish. The course gives you strong foundations when it comes to analytics and sets the tone for other business analytics online courses. You will need around 20 hours to complete the course.

 

Important lessons covered in the course are:

• Data and Analysis in the Real World
• Analytical Tools
• Data Extraction Using SQL
• Real World Analytical Organisations

 

Predictive Modeling and Analytics

In the second business analytics certification course of the specialisation, you will learn about the various prevalent predictive techniques and their foundational principles. You will be building statistical and machine learning models to make forecasts based on the available data. Further down the road, you will also learn about exploratory analysis so as to prepare data for predictions. You should be able to complete the course in around 23-hours.

 

Major lessons taught in the business analytics online certification course are:

• Exploratory Data Analysis and Visualisations
• Predicting a Continuous Variable
• Predicting a Binary Outcome
• Trees and Other Predictive Models

 

Business Analytics for Decision Making

This 13-hours business analytics certification course is all about making models for decision making. Firstly, you will learn about cluster analysis which is a very useful technique in reducing large amounts of data and focussing only on the important stuff. Next, there would be lessons on Monte Carlo simulations which basically help you to work on the uncertain areas of a business decision. However, you need to have some basic knowledge of Excel to go through the contents of this business analytics online course.

 

Major topics covered in the business analytics online certification course are:

• Data Exploration and Reduction — Cluster Analysis
• Dealing with Uncertainty and Analysing Risk
• Identifying the Best Options — Optimisation
• Decision Analytics

 

Communicating Business Analytics Results

As a business manager, you cannot expect the analytical process to end right after the creation of few models. Having these models in hand is not enough. You need to see through their successful implementation too. This business analytics online course teaches you the best practices while communicating your results to the decision making team. The business analytics online certification course should take you no more than 10 hours to complete.

 

Core concepts covered in the course are:

• Best Practices in Data Visualisation
• Interpreting, Telling, and Selling
• Acting on Data

 

Advanced Business Analytics Capstone

These 17-hour business analytics courses give you the opportunity to bring together the various analytical processes you have learnt till now and go from data analysis to presenting the results of your insights. In the capstone project, you will analyse financial loans to help with the investments decisions of a company. By learning to apply your knowledge in a real world problem, you will be able to retain what you’ve learnt for a long time.

 

Some of the things you will study in this business analytics certification online course are:

• Understand the data and prepare your data for analysis
• Perform predictive analytics tasks
• Allocate investment funds using prescriptive analytics tools
• Present your analytics results to your clients

 

 

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This is an advanced level 8-week business analytics training course offered by Boston University to make better business decisions using data analysis and create a competitive advantage for your firm. This business analytics certification online course is also a part of Digital Leadership and Digital Product Management MicroMasters programs, and will help you become an evidence based manager. Not only will you learn about how to reframe a business question as a data question, but also about deriving valuable insights from data analysis. The  course is especially created for managers who have an analytical environment at their firm and want to learn not only about the data analysis but also about the various methods to communicate and implement it to create a competitive advantage.

 

Key insights from this course are:

• Key Analytic Technologies
• Predictive Modeling
• Machine Learning
• Managerial Decision Making
• Effectively Managing The Analytical Processes
• Using Analytics For Creating Value

 

You are suggested to devote around 6-8 hours per week to this course. The course itself is free to take, however, you would be required to pay in case you want a certificate.

 

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This business analytics course offered by Duke University is a part of the Excel to MySQL: Analytic Techniques for Business Specialization. The overall focus of this course lies on how you can make a company competitive and profitable at the same time using the skills of data analytics. You will be taught how to separate key business metrics from other irrelevant data and the difference between the roles of business analysts, business data analysts, and data scientists in an organisation. Another interesting and useful takeaway from this business analytics online course is the awareness of the kind of skills required to slip in these high demand & well-paying jobs and (more importantly) how to develop those skills. Finally, you’ll also learn about how some of the biggest companies in the world are using big data and how you can embrace the same culture. The course takes around 15-hours to complete.

 

Major topics covered in the course are:

• Business Metrics
• Working in the Business Data Analytics Marketplace
• Going Deeper into Business Metrics
• Applying Business Metrics to a Business Case Study
• Profitability And Risk Metrics
• Job Roles Within A Company That Work With Data

 

 

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This is a 4-course specialisation offered by Essec Business School that teaches you about making efficient, profitable, and data-driven business decisions. These advanced level business analytics courses have been designed for anybody looking to apply statistical knowledge, techniques to various concepts of business. An important thing to note here is that these business analytics courses require you to have at least some kind of background in statistics and the R programming language. Let us now visit the courses that make up this specialisation.

Foundations Of Strategic Business Analytics

This is a 8-hour long course designed for students and professionals alike who are looking to use statistical knowledge to make business decisions. A wide variety of topics of business analysis will be discussed including marketing, supply chain, credit, human resource etc. Further, the focus will also lie on producing efficient and actionable insights. The business analytics course should take you around 8 hours to complete.

 

Important topics covered in the course are:

• Finding groups within Data
• Factors leading to events
• Predictions and Forecasting
• Recommendation production and prioritisation

 

Foundations Of Marketing Analytics

Companies have a lot of data pertaining to the consumer behaviour and purchase habits. Where they lack is skilled individuals who can cull out insights out of these raw meaningless chunks. In this business analytics course, you will learn the skills to fill this gap through studying everything right from text mining, social network analysis, and sentiment analysis, to real-time bidding, and online campaign optimisation.

 

Core concepts that you will study in this business analytics online course are:

• Statistical segmentation
• Managerial segmentation
• Targeting and scoring models
• Customer lifetime value

 

Case studies in business analytics with ACCENTURE

This business analytics course serves as a pre-requisite for the next course i.e. the capstone project. Examples from various industries and sectors will be provided to you in order to help you open your mind with respect to business applications. The course encourages you to have a reflection process and improve it so that you can make better decisions when looking for possible solutions.

 

Few industry sectors from where examples have been taken in the course are:

• Digital Transformation in the Media
• Financial Services and the Retail Sector
• Advanced Analytics in Healthcare and the Pharmaceutical industry

 

Capstone: Create Value from Open Data

Working on this capstone project will allow you to apply whatever you’ve learnt till now. You will be able to grasp important concepts in the form of deliverables like preparation & problem qualification, adjustments to the analysis framework, and presenting the final outputs and the value case. The business analytics courses should not take you more than 9 hours to complete but is an important step in establishing you as an authority on the subject.

 

Primary things that you will learn in this business analytics online course are:

• Define The Analysis Framework
• Intermediary Outputs
• The What, Why & How
• Value For Public Authorities, Companies, And Citizens

 

 

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The base of this business analytics course lies in teaching you how analytics helps improve your decision-making process. The course is full of valuable content which will arm managers with useful tools to convert any opportunity that presents itself, into a competitive advantage. You will learn a lot about how to look at data in a different way, derive key insights from it and use those insights to your advantage. Further, you will also learn a bit about making long term predictions and thus define any future course of actions.This is a 3-month online program which you should go at the suggested pace of 6-8 hours per week. There would be 4 live teaching sessions by Wharton faculty and 1 data analytics simulation.

 

Major topics covered in this business analytics certification are:

• Descriptive Analytics: Gathering Insights
• Describing and Forecasting Future Events
• Making Predictions Using Data: Simulation Toolkit also comes along with the program
• Application and Toolkit
• Data to Predict Employee Performance
• Providing Recommendations to Change Behaviour

 

Upon completion of the program, you will get a completion certification from Wharton.

 

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This business analytics course is offered by University Of Cambridge and is meant for managers who wish to bring the culture of data driven decision making in their workplaces. The core focus of this business analytics certification program lies in interpretation of analytical results and making useful decisions based on the analysis. Further, you will also be taught about some advanced analytical tools like TensorFlow. However, you won’t be required to do any coding. The course also provides you with several case studies and assignments to help you better understand and retain whatever you learn. The total duration of the course is around 3 months and you are expected to devote around 4-6 hours per week.

 

Primary topics covered in the certification program are:

• Big Data Opportunities
• Predictive Analytics I: Machine Learning
• Predictive Analytics II: Neural Networks
• Prescriptive Analytics I
• Prescriptive Analytics II: Behavioural Economics Biases
• Ethics/Legal and Organisational Issues

 

If you are looking for recommendation on the best courses for tensor flow, visit here.

 

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This is a 4-month online business analytics certification program that will teach you about the fundamentals of Python and help you navigate through descriptive, predictive & prescriptive analytics to achieve better business decision making abilities. The course will not only expand your knowledge about business analytics but also guide you in solving critical business problems. Further, you will explore various methods, frameworks and business analytics techniques to derive better sense from your data. The lessons and content of the course are applicable across various industries including banking, IT, healthcare, emergency services, advertising, education etc. You should ideally be devoting around 4-6 hours per week to this course.

 

A few key things that you will learn in this business analytics certification program are:

• Maths And Statistics Primer
• Detection And Quantification Of Correlation
• Maximum Likelihood Estimation
• Measure Similarity Of Data Clusters
• Supervised Learning
• Capital Budgeting Problem

 

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The offering by SimpliLearn has been designed to teach you about the basic concepts of data analysis and statistics to facilitate data-driven decision making wherever possible. You will be able to derive key insights from the available data and reproduce it in an understandable form using executive-level dashboards. The program can be taken by both beginners and professionals alike. However, some basic knowledge of Microsoft Excel is required to better understand the lessons as Power BI is also included in the program. Enrolment to the business analytics training program will provide you access to 12 hours of self-paced video, two hands-on industry-based projects on healthcare and e-commerce, training on business intelligence, 8 practical exercises and lifetime access to self-paced learning.

 

Important lessons covered in the program are:

• Formatting Conditional Formatting and Important Functions
• Analysing Data with Pivot Tables
• Dash-boarding
• Business Analytics With Excel
• Data Analysis Using Statistics
• Power BI

 

 

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This is a 5-hour course with 98 downloadable resources which will help you with fundamental skills to understand complicated statistical analysis that will be directly applicable to real-life situations. Further, this business analytics online course will give you the reason behind why statistical concepts are being used everywhere. Besides this, not only it will encourage you to develop your critical thinking abilities, but also great content, in the form of quality animations, quizzes, handouts etc, will make the learning fun and easier. You will also get to learn a lot about the popular concept of data visualisation through this course. As always, the course is backed by a Udemy 30-Day Money Back Guarantee.

 

Primary topics covered in this business analytics training course are:

• Population Vs Sample
• Categorical Variables. Visualisation Techniques
• Mean, Median And Mode
• The Standard Normal Distribution
• Estimators And Estimates
• Confidence Intervals

 

 

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Leveraging a cross disciplinary curriculum, this business analytics training program from Harvard School prepares aspiring leaders to not only analyse data but also understand it and incorporates it to devise top level strategies. The online classes that you would be a part of are highly interactive. Also, you would be attending two in-person immersions at the Harvard Business School where you would get a chance to suggest solutions to real world business problems. The curriculum consists of 6 core business analytics courses and two seminars. The standard course duration is around 9-months which is divided into 3 terms.

 

Some of the topics that you will study in this business analytics certification program are:

• Digital Strategy and Innovation
• Foundations of Quantitative Analysis
• Operations and Supply Chain Management
• Programming and Data Science Systems
• Data-Driven Marketing
• Data Science Pipeline and Critical Thinking

 

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This is a beginner level 6 months specialisation and is offered by PWC that will teach you about data analysis, tools used for it and how to make effective and smart business decisions using the same. You would be working on Excel, Powerpoint, and a few data analysis and communication tools that are commonly available. You will learn how to present your findings in the most interesting and efficient manner which will motivate others to take actions. The specialisation consists of 5 different courses. These are as follows:

Data-driven Decision Making

This is a 9-hour business analytics training, the focus of which lies on introducing to the fundamentals of data analytics and how you can use it to make business decisions. Further, you will get to know why data is so important and how it has evolved throughout the recent history. Moreover, you will study concepts like ‘Big Data’, its usage and the various tools, techniques that can be used for analysis. At the end, you will get to use your knowledge in a simulated business setting.

 

Important topics taught in this business analytics online course are:

• Technology and types of data
• Data analysis techniques and tools
• Data-driven decision making project

 

Problem Solving with Excel

This 16-hour business analytics training revolves around Excel and how it can be used to solve business problems. Thus, a huge chunk of the course is dedicated to the fundamentals of learning Excel. Further, you will have an opportunity almost every week where you would be able to put your knowledge to use. Pivot table and data cleansing are some other important concepts that you will get to learn through this business analyst online course.

 

Primary topics covered in this course are:

• vLookups and Data Cleansing
• Logical Functions & Pivot Tables
• More Advanced Formulas

 

Data Visualization with Advanced Excel

In this business analytics training we take our knowledge from the previous course and build on it. Here, we move into advanced Excel functions. You will gain key insights into different types of scenarios and simulations and learn to utilise some key tools of Excel like solver, data tables, scenario manager, etc. Further down the road you will learn about visualising and exploring data.

 

Important lessons covered in the 15-hour business analyst online course are:

• Preparing a Professional Excel
• Advanced Scenario Analysis
• Dash-boarding
• Data Visualisation

 

Effective Business Presentations with Powerpoint

This 15-hour business analytics training focuses on presenting the data story in an interesting way using Powerpoint. Further useful skills like, structure of presentations, design principles, client-facing communication, public speaking, and executive presence will also be taught to you. By the end of the business analyst online course you will have key insights into how you can present your data story in the most engaging way possible while maintaining usefulness at the same time.

 

Primary topics covered in this business analytics online certification course are:

• Preparing a Presentation
• Communication styles
• Creating effective slides using PowerPoint
• Delivering a presentation

 

Data Analysis and Presentation Skills: the PwC Approach Final Project

The final business analytics training in the series is a 13-hour course that will help you bring together all the concepts you have learnt till now. You would be getting an opportunity to apply your knowledge into a capstone project based on a ‘mock’ client problem, making use of a data set. Here, you will be required to analyse the data, research, gain insights and then create recommendations for the client.

 

Some of the concepts covered in this course are:

• Understanding the Business Problem
• Analysing the Business Problem
• Creating a visual representation of your analysis results
• Building a presentation for the client meeting

 

 

Note: This specialisation is not strictly a business analytics certification program but is included in the list since it offers some valuable key takeaways.

 

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This is a 3-month Nanodegree program that will help you gain foundational data skills which you can apply to any industry. You will not only learn to collect and analyse data, but also model the business scenarios in an effective way, and communicate your insights using tools like SQL, Excel, and Tableau in a much more efficient way. There is no prerequisite knowledge required to take this business analytics training and even a complete beginner can study it. Enrolment in the business analytics online certification program will help you gain access to some really useful services like technical mentor support, real world project resources, personal career coaching, and resume services. You are suggested to take this program at the moderate pace of 10/hours per week.

 

A few major things taught in this program are:

• Introduction to Data
• SQL for Data Analysis
• Data Visualisation
• Interpreting a Data Visualisation
• Querying a Digital Music Store Database
• Building Data Dashboards

 

 

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The focus of the final business analytics training program on our list is on how you can develop an analytical mindset and use it to your advantage by making informed decisions. The ability to gain insights into data will demystify data for you and make your everyday decision making better than before. This is what this business analytics online certification course is all about. The course is full of real world examples that you can learn from. Performing A/B testing on various websites and sampling of stock in a warehouse inventory are a few activities that you will be doing and simultaneously learn from them. The course consists of 40 hours of material delivered over a period of 8 weeks.

 

Important lessons covered in the program are:

• Interpreting data to inform business decisions
• Recognising trends and detecting outliers
• Analysing relationships between variables
• Develop and test hypotheses
• Crafting sound survey questions
• Implementing regression analysis

 

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